Case Studies

In July 2009, history was made when a 6 week special election was set for the State Senate District 8 seat after the untimely passing of Senator Jim King. In what is now being called one of the nastiest and costliest legislative campaigns in history, where a candidate fended off millions in attacks by special interests, the Bascom Communications and Consulting LLC (BCC) team engaged in an earned media and messaging effort that helped deliver a collective win as part of the Thrasher consulting team. From on-the-ground candidate preparation and media management to immediate response and proactive planning, the BCC team was proud to be a part of this winning campaign that is sure to be analyzed and discussed for years to come.